Last week I went to the supermarket and I saw something really interesting..
My previous coolhunt was telling us that men and women are getting more similar. But the supermarket tells us something different. Men and women are NOT the same. We’re still seeing a lot of difference between men and women, especially when we look in the supermarket, the media or toy shops. There is Yoghurt especially for men and alcoholic drink for women. And when we take a look at the products relating to the household we still see the women on the bottles with detergent.
When you take a look in the toy shop you see the difference between boys and girls at his best. De pink sector and the blue sector.
The following pictures show us that there are a lot of differences between men and women.
What is it?
This coolhunt tells us that there are still a lot differences between men and women. Men and women are not the same.
My previous coolhunt was telling us that men and women are getting more similar, but this is the other side of those observations. In the media we’re still seeing the differences between men and women.
Why is it cool?
I think it is cool because this coolhunt shows us the other side of the coin. It’s interesting to see that there are two different sides. Researches reveal that men and women getting more similar but when you look in the shops and the media we see a whole other side. But what’s the right side? We don’t know yet, time will tell..
Why does it have future growth potential?
I think this phenomenon has future growth potential because there will always be a difference between men and women. Maybe less than first, but there will always be a difference. Men and women are not the same, and they will never be the same.
This phenomenon is the opposite to the trend about gender-neutral and a unisex world. We’re also seeing two different sides of a trend. It’s interesting to see, but I’m wondering… What is going to be the right one? We wil see..