THE HOUSEHOLD? LEAVE IT TO THE WOMEN

Image

Doing the household is a women’s job? Most of the people say that it isn’t, doing household is something for men and women. But the reality is different.
When I was reading the Dutch magazine MAMA (moms), I was thinking why is there only a magazine for moms (in the Netherlands) and no magazine for dads?
What I also read in the magazine: 70 percent of all the women are doing the household.
Most of us think men and women are the same, when we’re talking about doing the household. As you see, research says something different.
What do we have to believe? Research or the people?
So, I started searching. The following pictures and articles will confirm that there are still more women than men doing household.

Image

  • In this picture we’re seeing a mom holding her baby. On almost every pack of pampers we’re seeing a mom and a baby.
    The conclusion we can draw from this is that still most of the moms are raising their children, not the dads.

Image

  • Moms are changing the baby’s diaper, not the dads right?

Image

  • https://www.facebook.com/robijndoetdewas?fref=ts
    Robijn is a dutch company for detergent and fabric softener. On their Facebook page they posted an article. The article says: ’Have you surprised your GIRLfriends already with Robijn Creations?’
    In fact the article says that women are doing the household, not the men.

Image

What is it?
In this coolhunt I tried to explain that there is a interesting movement going on. We’re going back to a more traditional devision of householding tasks. We’re seeing this movement in a lot articles and advertisements.

Why is it cool?
While I was reading the article in the MAMA, I immediately thought ‘This is cool!’. I think it’s a cool article because it’s against the thoughts of everyone. Men and women are equal when we’re talking about doing household is what we’re thinking. But the truth is different.
Maybe we’re going back to a more traditional devision of householding tasks. It’s a interesting movement, and I think we will hear more of it soon!

Why does it have future growth potential?
I think it has future growth potential because we’re often see trends coming back. The traditional devision of householding tasks was normal in the past. We’re now also going back to a more traditional way.
Another reason is that we’re seeing this movement in a lot articles and advertisements, it’s a serious subject in the society.

Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s