FUTURE OF FOOD? – high-tech, easier, sustainable?

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I’m going to give you my perspective of food in the future. The future… far away, but still close. We are already working on it now! 

When we want to paint a picture of the future, it’s important to take a look at the trends. I dis some research and i would like to tell you about it. I’ve created my own vision of the future of food. 

Nowadays, food waste is an enormous problem. For example, the Uited States spends over 165 billion dollars a year on the production of food that is never eaten. In the future, this problem will no longer exist. 
Technology wil help us to solve this problem. Gadgets, for example Food Huggers, will counter food waste. The Food Hugger extends the life of your leftover produce.
In the future, there will be more gadgets like Food Hugger. In this way, food waste won’t be a problem anymore!    

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Another component of my vision is the use of food in an ingenious way. In the future, we’ll get our food from other places. For instance, making potable seawater! Cool isn’t it? 

Life will be a lot easier in the future. Sustainable gadgets like a 3D food printer, the Foodini for example, will be normal. Making real, fresh and nutritious foods won’t be difficult anymore. 
Cooking in the future is going to be easy!

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The combination of the countryside and the city is going to be important. Fresh food from the countryside will be used in combination with the technique of the city. 
Urbanization and sustainability are important trends when we take a look at the future of food. 

Our Quality of Life will be better in the future. Fresh and healthy food will improve our physical wellbeing. Our material wellbeing is also going to be better because of all the gadgets we will have. 

In short, technology and sustainability will be two important things. Gadgets are going to improve our quality of life, but also the quality of life of the world!

My next post will be about the future of fashion, read it!
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DOPHERT: VEGAN FOOD & GOODIES – total transparency

Hi followers!
Do you also like vegan food? I really do, and that’s why I was quite interested when I read an article about a new lunchroom in Amsterdam. I am going to tell you more!!

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What is it?
Dophert is a lunchroom based in Amsterdam, in the Netherland. It’s not a normal lunchroom. Dophert is also a catering company, a shop and they also give workshops.
That’s not all, Dophert is really special because they only serve vegan food and they only sell vegan goodies.

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Why is it cool?
I think Dophert is cool because all the products they sell are vegan. People want to know what is in their products, they need transparancy. Dophert is totally transparent, and I think many people will like Dophert because of that.

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Why does it have future growth potential?
The trend transparency is very current. People need transparency, but nowadays it’s very hard finding out if something is real. Dophert is totally transparent and that’s why I think Dophert has future growth potential.

Take a look at their webshop: http://www.dophertgoodswebshop.com/

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Tell Spec: BEAM YOUR HEALTH UP – total transparency

Hi followers!
Do you guys exactly know what’s in your food? I actually don’t believe you know. Tell spec makes it easier to know everything about your food.

What is it?
Tell spec is a food scanner that connects to your smart phone. With tell speck you can get information about allergens, chemicals, nutrients, calories, and the ingredients in any food item.

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Why is it cool?
I think Tell Spec is cool because they promote healthier eating, and you exactly know what is in your food. Tell spec fits perfectly with the trend Transparency. Transparency is something what people need nowadays.

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Why does it have future growth potential?
I think Tell Spec has future growth potential, because we nee transparency. Tell spec is responding to the trend transparency. Thats’s why I think that many people are going to like tell spec.

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TOTAL TRANSPARENCY: De kleine keuken!

Hi Followers,

This time I am going to talk about transparency again. We can see transparency lately in many sectors.

ImageWhat is it?
‘De kleine keuken’ is a Dutch concept for babies and toddlers. ‘De kleine keuken’ means ‘The small kitchen’. ‘De kleine keuken’ makes food for babies and toddlers, and the food is 100% organic. They only work with healthy ingredients and they don’t add additions.
But, that’s not everything! The food from ‘De kleine keuken’ is also really delicious.

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Why is it cool?
I think this is a cool signal because ‘De kleine keuken’ is very open about the origin of their products. They’re really transparent about everything.
This signal proves that we also need to think about the future. The future of our children. Transparency is the future, our children are also the future. I really like the combination of those two things.

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Why does it have future growth potential?
I think ‘De kleine keuken’ has future growth potential because people nowadays need transparency. ‘De kleine keuken’ is responding to this and I think that many people will like this. In the future, we are going to see more concepts like this one.

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FIGHT HUNGER WITH HUNGER: Food and Quality of Life

Hi followers,
I would like to talk about food and quality of life with you. There are a lot of people who are so poor that they can’t afford their food. On the other hand, there are also many people having more than enough food.
So, on the one hand we see people with a quality of life that isn’t good and on the other hand we see people with a decent quality of life.
With this in my mind, I started looking on the internet, to find signs about this fact.

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What is it?
I found the community ‘Hungry People’, the social food network. ‘Hungry people’ is a community which connects people through sharing recipes. When somebody shares a recipe, Hungry People donates €0,25 to a ‘good food charity’. Hungry people wants to contribute to a sustainable world.

Why is it cool?
I think it’s cool because Hungry People contributes to the quality of life of people. It also contributes to a better world.

Why does it have future growth potential?
I think this signal has future growth potential because people nowadays want to contribute to a better world. Unfortunately, they do not know exactly how. Hungry people makes this easy for people, and it makes it also a fun experience.
I think that people will like Hungry people and there will be more initiatives like this in the future.

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TRANSPARENCY IS WHAT WE NEED

Hi followers,
This time I am going to talk about Food transparency.
People nowadays need transparency. We want to see what is in our food, what happens in the kitchen of a restaurant and how our food has been made.
I started checking out the internet and I found many signals that prove this need of transparency there.
One of the signals I found, is about a Dutch agency. This agency oversees companies on compliance with laws and regulations. It also inspects the hygiene of restaurants. From June, this agency will announce its results, about the hygiene of lunchrooms, on their website. When a lunchroom is approved, it will be marked in green on the website. Now consumers can see which lunchroom is approved and which lunchroom isn’t.

Why is it cool?
I think this signal is serene because it proves that costumers need transparency. When an agency does something like this, we can say that this movement is a very important one.

Why does it have future growth potential?
I think this signal has future growth potential because we can see this movement about transparency in many signals. I also feel that it’s interesting that an agency does something like this. It means that the movement is an important one in our society.

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BUDY BUZZ: healthy healthy healthy

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What is it?
When you look in magazines, you see the advertisements of healthy food or sport everywhere. 55% of all the women think that a healthy lifestyle and healthy food is very important. 63% of all the women is willing to pay more for biological food.
Which conclusion can we take? Women are getting healthier than before.

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Why is it cool?
I think it’s cool because this movement fits perfectly with my last coolhunt. They both are about the self image of women. Women want a healthy lifestyle because they still think they are too fat.
So, is it a good thing or a bad thing? On the one hand you would say that it’s a good thing because our society is getting healthier. But on the other hand it’s also a warning. Because of the self image  of women, they think they have too loose weight. That’s ridiculous of course, but that’s how we think about ourselves.

 Why does it have future growth potential?
I think it has future growth potential because every magazine has those articles and those tips and tricks. They are all participating.
It’s hard to change this. It will cost a lot time.

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Magazines: cosmopolitan, cosmogirl, gentlewoman, monocle, code, elle, vogue